Properly communicating with your audience is one of the most important responsibilities that businesses have. As more and more interactions take place online, though, digital communication has become more of a factor than ever before. Not sure where to start? Don’t worry, we’ve got you covered. Let’s take a look at everything you need to know […]
Category Archives: customer communications
05
May
May
For the past five years, you’d assume that the average conversion rate has increased (at least slightly) as businesses master web form design. Unfortunately, that’s not even remotely the case. The average conversion rate is 2.35% in 2020, and this rate hasn’t really budged from 2015. On the other hand, once you start looking away from the averages, […]
28
Apr
Apr
It’s expected that by 2023, there will be nearly 350 billion emails sent and received every day. If emails are a large part of your business correspondence, you need to be able to send automated emails so your employees don’t have to waste valuable time typing out responses. Keep reading to learn why and how you can […]
22
Apr
Apr
It’s true that automating any business-related task can save time and money. You and your employees take advantage of automating business operations on many levels. This is even true when it comes to communication with your consumers. For instance, you might have a reason to set up automated email responses. These can be useful for a […]
15
Apr
Apr
76% of consumers think business should understand their expectations and needs. Yet how are you going to accomplish this task without setting up the right channels of communication? The truth of the matter is that your customers will have different preferences. From a customer segment that prefers talking through a screen to another that will want direct human […]
06
Feb
Feb
One negative experience is the reason 86 percent of consumers stop doing business with a company. While facilitating an excellent customer experience is a goal of any business, one good experience won’t necessarily translate to a loyal customer. Establishing customer loyalty and trust in your brand requires consistent customer correspondence. Your company should strive to deliver consistent […]